A strong visual identity contributes to NSCAD University’s
reputation, and in turn its ability to recruit outstanding students,
faculty and staff; to engage alumni and to attract external support.
member of the university community plays an important role in
maintaining brand integrity by applying it consistently throughout all
university communications, including in print, web, display, broadcast,
and electronic formats.
These guidelines prepared by IMPACT provide specific
directions for the application of our updated logo and related elements.
We recommend that you refer to this guide whenever you develop
Through consistent use, these guidelines
will amplify the impact of our brand in an increasingly competitive
academic marketplace. Thousands of stories, one voice.
Questions? Please direct them to: Marilyn Smulders, Director of Communications, 494-8248 or nscad.ca.